If you’re a service professional, business owner, or executive, you know the value of credibility, authority, and visibility.
When it comes to marketing and selling your services, or expertise, wouldn’t you prefer that all of your prospects came to you pre-qualified, pre-educated, and ready to purchase?
If they found you, wouldn’t you be more of a solution provider, than someone trying to sell something?
What if a decision maker or recruiter was searching for someone like you on Google or LinkedIn?
Could they find you? Are you sure?
With over 60 million profiles on LinkedIn and billions of web pages on Google, it’s important that you are not only found, but your profiles and web pages build credibility and authority.
In a recent survey from Jobvite, “92% of those hiring in 2010 currently use or plan to recruit via social networks”. Additionally, “80% review social profiles”.
In 2009, CareerBuilder released a survey report showing that 45% of employers are using social networking sites, and 35% of them found information that caused them NOT to hire a candidate.
Building and promoting a personal brand provides you with authority, credibility, and visibility.
After all, if someone is searching for you, and they can’t find you… You Don’t Exist!
Don’t let this continue happening to you.
Find out more about having Profile Launch Pad build and promote your personal brand.
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